Raffles in the charity sector
We are always looking for ways to assist in increasing our charities supporter base and raffles have proved time and again to be an effective form of acquisition. In recent years we have seen an increase in raffles amongst our clients as more time is invested in exploring alternatives to Direct Marketing.
Raffles also inject a sense of fun and interactivity to a charity’s activities and add to supporter engagement.
Let your supporters do the leg work - Literally!
No matter how high-tech the sector gets, the simple interactive nostalgia of selling books of tickets over coffee, through direct mail, door to door, or in your workplace can never be replaced. This form of fundraising is something that not only provides a reliable source of income but also engages the friends and families of your existing donors giving your charity a broader reach and potentially generating new regular givers.
Raffles allow your supporters to increase your supporter base and also raises the profile of your charity and cause.
Return on Investment
- Charities have reported that an average of 35% of players made a donation along with their ticket purchase meaning higher overall income.
- The average response rate for a raffle campaign is approximately 15%.
- The success of your raffle can be monitored on our real time reports where you can view a full suite of reports which can show a breakdown of ticket purchases, donations, payment methods and segment codes.
How does Telebank help?
Telebank have processed tens of thousands of raffle tickets over the past 20 years ensuring that data is captured accurately combined and efficiently with banking and thanking within 48 hours. To enhance our service we can now utilise our ELM license enabling us to conduct the draw on behalf of our charities.
As part of our Group we are also able to offer raffle creative, design and online gaming processes.
Whether you are considering your first flutter or have raffles as part of your existing fundraising strategy please do get in touch and we would be happy to talk through the services we can provide.
We are very pleased to add this accreditation to our other awards!
Have you had any raffle success stories - we would love to hear them. Or are you dipping your toe in the water of gaming? Let us share our industry knowledge with you and steer you in the right direction.